{"id":2915,"date":"2022-01-27T12:27:49","date_gmt":"2022-01-27T06:57:49","guid":{"rendered":"http:\/\/641e9b6dc5f49f232f998c5d"},"modified":"2023-07-20T05:30:46","modified_gmt":"2023-07-20T00:00:46","slug":"amazons-payments-adventures","status":"publish","type":"post","link":"https:\/\/qistaging.com\/whitesight\/amazons-payments-adventures\/","title":{"rendered":"Amazon&#8217;s Payments Adventures"},"content":{"rendered":"Amazon\u2019s Payments AdventuresFrom payments to lending to insurance to checking accounts \u2013 Amazon has been attempting a multi-pronged onslaught in financial services. The internet company has been supremely focused on building financial services that supports its core business objective of increasing participation in the Amazon ecosystem, and payments is an extremely important piece of this ecosystem participation puzzle. Digital and closed-loop payments solutions help Amazon to offer frictionless transactions to consumers and reduce cost of transactions that it pays to payment processing firms. Most importantly it helps Amazon unlock the value of financial data to aid its personalization objective. This quest to own a bigger piece of the Payments value chain has resulted in several run-ins with the incumbents and partnerships with the fintech disruptors. We look at Amazon\u2019s Payment adventures during the last 30 months. The e-commerce giant and payment solutions provider Visa are back in the limelight this year, as in a recent turn of events, Amazon has decided to temporarily halt the ban on Visa credit cards in the UK \u2013 a decision taken by the online retailer in November 2021. We take a look at some of the key events that shaped the retail platform\u2019s payments [&hellip;] \t\t<div class=\"woocommerce\">\n\t\t\t<div class=\"woocommerce-info wc-memberships-restriction-message wc-memberships-message wc-memberships-content-restricted-message\">\n\t\t\t\tThis post is only available to members.\t\t    <\/div>\n\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p><span class=\"rt-reading-time\" style=\"display: block;\"><span class=\"rt-label rt-prefix\"><\/span> <span class=\"rt-time\">3<\/span> <span class=\"rt-label rt-postfix\">mins read<\/span><\/span> Amazon\u2019s Payments AdventuresFrom payments to lending to insurance to checking accounts \u2013 Amazon has been attempting a multi-pronged onslaught in financial services. The internet company has been supremely focused on building financial services that supports its core business objective of increasing participation in the Amazon ecosystem, and payments is an extremely important piece of this ecosystem participation puzzle. Digital and closed-loop payments solutions help Amazon to offer frictionless transactions to consumers and reduce cost of transactions that it pays to payment processing firms. Most importantly it helps Amazon unlock the value of financial data to aid its personalization objective. This quest to own a bigger piece of the Payments value chain has resulted in several run-ins with the incumbents and partnerships with the fintech disruptors. We look at Amazon\u2019s Payment adventures during the last 30 months. The e-commerce giant and payment solutions provider Visa are back in the limelight this year, as in a recent turn of events, Amazon has decided to temporarily halt the ban on Visa credit cards in the UK \u2013 a decision taken by the online retailer in November 2021. We take a look at some of the key events that shaped the retail platform\u2019s payments [&hellip;] \t\t<\/p>\n<div class=\"woocommerce\">\n<div class=\"woocommerce-info wc-memberships-restriction-message wc-memberships-message wc-memberships-content-restricted-message\">\n\t\t\t\tThis post is only available to members.\t\t    <\/div>\n<\/p><\/div>\n","protected":false},"author":8,"featured_media":3533,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[104,88],"tags":[127,113,56],"hashtags":[],"class_list":["post-2915","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-fintech-strategy","category-insights","tag-bigtech","tag-global","tag-timeline","membership-content","access-restricted"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.9.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Amazon&#039;s Payments Adventures - WhiteSight<\/title>\n<meta name=\"description\" content=\"From payments to lending to insurance to checking accounts \u2013 Amazon has been attempting a multi-pronged onslaught in financial services.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/qistaging.com\/whitesight\/amazons-payments-adventures\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Amazon&#039;s Payments Adventures - WhiteSight\" \/>\n<meta property=\"og:description\" content=\"From payments to lending to insurance to checking accounts \u2013 Amazon has been attempting a multi-pronged onslaught in financial services.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/qistaging.com\/whitesight\/amazons-payments-adventures\/\" \/>\n<meta property=\"og:site_name\" content=\"WhiteSight\" \/>\n<meta property=\"article:published_time\" content=\"2022-01-27T06:57:49+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-07-20T00:00:46+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/qistaging.com\/whitesight\/wp-content\/uploads\/2023\/03\/Amazons-Payments-Adventures.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"700\" \/>\n\t<meta property=\"og:image:height\" content=\"1024\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Sanjeev Kumar&nbsp;and&nbsp;Risav Chakraborty\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@WhiteSight_\" \/>\n<meta name=\"twitter:site\" content=\"@WhiteSight_\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Sanjeev Kumar&nbsp;and&nbsp;Risav Chakraborty\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/qistaging.com\/whitesight\/amazons-payments-adventures\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/qistaging.com\/whitesight\/amazons-payments-adventures\/\"},\"author\":{\"name\":\"Sanjeev Kumar&nbsp;and&nbsp;Risav Chakraborty\",\"@id\":\"https:\/\/qistaging.com\/whitesight\/#\/schema\/person\/b60d017fd16c9a8f3949fb111e7a9054\"},\"headline\":\"Amazon&#8217;s Payments Adventures\",\"datePublished\":\"2022-01-27T06:57:49+00:00\",\"dateModified\":\"2023-07-20T00:00:46+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/qistaging.com\/whitesight\/amazons-payments-adventures\/\"},\"wordCount\":657,\"publisher\":{\"@id\":\"https:\/\/qistaging.com\/whitesight\/#organization\"},\"keywords\":[\"Bigtech\",\"Global\",\"Timeline\"],\"articleSection\":[\"Fintech Strategy\",\"Insights\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/qistaging.com\/whitesight\/amazons-payments-adventures\/\",\"url\":\"https:\/\/qistaging.com\/whitesight\/amazons-payments-adventures\/\",\"name\":\"Amazon's Payments Adventures - 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